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Short Sales Article by Greg Markov

Greg Markov of AZ Short Sale Experts, LLC, in Phoenix, Arizona, Heritage Real Estate Group and HomeSmart, has published an article in the Bakersfield Realtor Magazine entitled, Short Sales: Navigating your way down the rocky road. The article is a back-to-basics...

Hayman to Speak at The BIG e for HAR

The RENI’s Tom Hayman will be a guest speaker at “The BIG e” event for the Houston Association of Realtors on Thursday, October 13, 2011. The event will be held from 9:00 am to 5:00 pm at the Norris Conference Center – CityCentre – 803...

Self-Interest Persuasion Principle

The first in a Series of Persuasion Principles offered by the RENI, we set out to examine the Self-Interest Persuasion Principle in detail. The principle of self-interest states that people are more likely to do something if they perceive it to be in their best...

Negotiation and Persuasion – Same or Different?

Some people think of negotiation and persuasion as the same thing. While persuasion can be an effective negotiation technique, they are distinct activities. Negotiation can be defined as two or more people interacting to reach agreement on one or more issues, also to...

When Your Seller Wants to Over-List

As a real estate professional you know that over listing a property is almost always non-productive. If your comparative market analysis shows that the fair market value is significantly lower than the list price, then few buyers will bother to view the home or make...
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